Just bought many nice clothes and makeup for this summer holiday and couldn't wait to share them with the world? Then, you gotta create a great summer shopping haul video for your YouTube channel.
In fact, haul videos have remained a hugely popular and evergreen video content for beauty and fashion YouTubers to boost engagement and even make a fortune out of it.
So, in this tutorial, we will walk you through why it is worth making a haul video and offer you an A-to-Z guide on how to prepare, shoot and edit a compelling try-on haul video, with loads of actionable strategies and examples.
Here is what you will learn:
What Is a Haul Video
In a nutshell, a haul video is a kind of Vlog on YouTube where you introduce a product/item, such as clothes, makeup, gadgets, accessories, snacks, etc. you just bought to viewers and offer your opinions on why you think it’s the best buy and it may be helpful to viewers needed.
Overall, there are 3 kinds of haul videos frequently seen on YouTube:
A textbook example is the summer outfits haul, a ZARA haul, or tons of try on hauls on YouTube. Haul here means the item you bought while a try-on haul means how you put on or use the products you’ve bought.
Check out Kate Hutchins’ summer outfits haul with Mango, Zara, and H&M.
A great case in point is the following 26 Amazon products that change my life. In this collective haul video, Laura Lee offers her insight on how these 26 Amazon products have transformed her life.
The typical collective haul video: 26 Amazon products that change my life
Why Make a Haul Video
So, whether you are a beauty and fashion YouTuber or running your YouTube channel about photography, video tutorials, sports, travel, food, lifestyle, music, fitness, gameplay, etc, creating a haul video can bring you multiple benefits.
Benefits of making a try-on haul for content creators on YouTube.
1. Boost Engagements and Watch Time on YouTube
Since haul video is created by users who used a certain product for a while, it constitutes trustworthy user-generated content than commercials. People love to hear your personal experience in using the product, such as the pros and cons of using it in certain scenarios. It will lead to more comments and discussions for your haul videos and drastically increase the watch time and engagement.
2. Monetize Your Haul Video
If your haul videos in a particular niche are well-received by wider viewers and see your subscribers and YouTube traffic skyrocket steadily, chances are that brands, stores, and retailers may reach you and sponsor you to do a try on haul for their products. Such a virtuous circle will push you on the track to becoming a YouTube influencer, not to mention the free swag you can enjoy.
3. Enrich Your YouTube Channel
Well, haul videos are more than fancy makeup and clothing. If you get stuck for new ideas for your YouTube channel, why not gather the products that have made your life or work easier and do a collective haul video for viewers.
For example, do a collective haul video about top XXX products that have made trekking, cooking, sleep, flight, wedding photography, etc. easier for me. Make sure the items you touch upon align with your YouTube channel and can solve the pain points viewers can relate to.
How to Prepare, Shoot and Edit a Haul Video
Now, we will break down creating a haul video into some actionable strategies and offer you the best practices as you prepare, shoot, and edit a haul video. So, you can avoid the pitfalls many YouTubers made.
1. Prepare a Haul Video
Prepare for a try-on haul video.
2. Shoot a Haul Video
Let’s say you want to do a clothing try on haul video. Here are what you can do to shoot a great haul video.
Shoot a try-on haul video at home
3. Edit a Haul Video
After the filming is done, now it is time to edit all the footage into a killer haul video. A user-friendly tool you can use is FlexClip online video maker.
Use FlexClip online video maker to edit a try-on haul video.
Unlike using Premiere Pro where all the text animations and video effects have to be created from scratch, with FlexClip, you can easily select from thousands of designer-made and fully-customizable video templates and drag and drop to edit a haul video 10x faster.
Besides, easy-to-use image and video tools are readily available, such as picture-in-picture, speed control, overlay video transitions, crop mask, CTA text animations, dynamic social media subscribe buttons, image background remover, royalty-free music, sound effects, built-in screen recorder, etc. Just feel to unleash your creativity.
Select a makeup try-on haul video template for customization.
Upload your try-on haul video footage to FlexClip.
Drag and drop to replace images and videos and do the rough cut on the timeline.
Customize texts, styles, animations, etc.
Add multiple free music and sound effects to the try-on haul video.
Add more video effects to the haul video.
Get Inspired from Haul Video Influencers on YouTube
Last but not least, we would like to recommend 3 of the hottest YouTube haul video influencers to you and you may enjoy their distinctive haul videos and get inspired to create your shopping haul.
1. Laura Lee: Huge Shein Try on Clothing Haul 2022
Laura Lee’s fascinating try on haul on YouTube.
Laura’s humorous and lively demonstration of the clothing haul offers you a great textbook example of what a great haul video can be. Notice how she combines different B rolls with split-screen in the haul video and uses call-to-actions and great lighting to enhance the quality of her iconic haul video.
2. Michel Janse: Cheap Swimsuit Haul
Michel Janse’s lovely try on haul on Cupshe Bikins
Pay attention to how Michel uses natural window light to do this try on swimsuit haul in her bedroom. She wisely used some lamps to light up the background to create a harmonious mood while offering tons of personal options on the color, texture, and design of Cupshe Binkins that people can relate to, etc. What a great try on haul video with testing, reviewing, and rating!
3. Tati : Unboxing Haul
Tati and James’s unboxing haul video
Well, if you always feel self-conscious at the camera alone, why not team up with one of your friends or your partner to do a haul video together. Watch closely how Tati and James work together to introduce the products they just purchased to viewers. As a perk, they also run a giveaway to engage with viewers.
Now, It's Your Move
So, hopefully, you find our tutorial helpful and can use FlexClip to create incredible haul videos to benefit more followers and even become the newest star of haul videos on YouTube. Don’t forget to share this post on your Facebook or Twitter and leave your comments for us. Looking forward to seeing your views there.